I realize I’m probably not in the majority with my recommendation that managers limit their social media activities. Here are a few quick tips right now:
1. I want you to be friendly with your employees—not friends with them.
2. You can tweet about your job if it will help your organization reach its goals . . . complaining, bad mouthing other people, disparaging clients, etc. should be done at home and offline.
3. You can post pictures on Facebook as long as you realize that your manager or another superior probably will see them, too, and sooner than you think.
Check out this video for more information on social media best practices for managers: